"He's ugly, I'm ugly ... I talk, he talks. But the difference is I live in Venezuela," he quipped, in a gibe at the frequent overseas travels of the Venezuelan leader, who has been on a three- continent tour since last week.
Rausseo, who is also a successful businessman with hotels and other enterprises, grew up poor and left school at 11 to support his family as a shoeshine boy, street vendor and taxi driver.
On Friday he told supporters that even if he cracks jokes on the campaign trail, he's serious about combatting crime, creating jobs, winning the trust of foreign investors and healing a divided nation.